The Beginning (1994-1995)
Somerville and Boston
The history of IF starts in Somerville, Massachusetts. Somerville
is next to Cambridge and our current address is located just
2 miles from downtown Boston. Greater Boston is arguably the
center of East Coast bicycle development. With more universities
and colleges than most towns have gas stations, there are
hordes of bicycle riders, athletes and techies for whom bicycling
is a way of life. It also explains how 6 people from Texas,
New York, Mississippi, Wisconsin, Virginia and Connecticut
ended up working together in the Boston area to form Independent
Fabrication, Inc..
The Fat City Legacy
All but one (me) of the founding members of IF were veterans
of Fat City Cycles of Somerville, Massachusetts, a pioneer
in the development of mountain bikes. Fat City Cycles closed
its doors in Somerville in October of 1994, when it was sold
to a holding company which had acquired another bike company
(Serotta) in Glens Falls, New York. The holding company moved
the Fat City equipment to Glens Falls, but left its most important
assets behind, the Fat City employees. For you history buffs,
the owner of the holding company was Archibald Cox, Jr., son
of the courageous Watergate prosecutor.
What had drawn the original Fat City employees together was
the passion shared by all for building the best bikes possible.
Chris Chance, founder of Fat City, provided a unique outlet
for this passion where kindred spirits gathered and were nurtured.
Each of these former Fat City folk value their time with Fat
City and are very respectful of Chris Chance who made that
experience possible.
The Founders
It is this passion for bicycles that saw former engineering
student, Lloyd Graves, racing, wrenching, fabricating and
forming strong opinions as to what works and doesn't in bicycle
design and fabrication. It was this same passion that drove
Lloyd to take the lead in pulling together the former Fat
City employees to form IF.
It is this passion that prompted former liberal arts major,
Jeffrey Buchholz to become an extremely talented machinist
and tool maker. His various bicycles are Jeff's only means
of transportation. Purchasing used milling machines at auction,
Jeff re-engineered them to perform the various tasks of frame
fabrication. As we have had the opportunity to see how others
make frames, we are truly proud of what Jeff's skill and ingenuity
have contributed to our company.
Mike Flanigan's attention to the details of fine welding
and painting is an expression of his passion for bicycles
and is the reason why many consider IF welding and painting
to be the best in the industry. Mike has biked cross the USA
and would do that full time if he could. It is his experience
and judgment that are the foundation of the Independence and
Club Racer.
Steven Elmes' passion for biking is expressed in his experience
as mechanic, racer and sales guru. His experience on the race
course and as mechanic for the US Cyclocross Team made him
particularly sensitive to the needs of high performance bicycle
riders.
Bicycling is an essential part of Jane Hayes' life. Jane
had worked at Fat City but left prior to Fat City leaving
Somerville. Jane is an active racer as well as daily rider
which means she was able to understand the bike stuff behind
the financial and program numbers which she prepared. IF was
served well by her passion.
Getting It Together
The former employees of Fat City approached the Somerville
Community Corporation (which had been a major source of funding
for Fat City) and asked for help in starting a new employee-owned
company. The original group included: Lloyd Graves, Mike Flanigan,
Jeff Buchholz, Ben Cole, Sue Kirby, and Steven Elmes.
Bill Shelton, CEO of Somerville Community Corporation, called
me as my mission is to establish employee-owned manufacturing
companies. Bill asked if I would consider helping the group
to form their own company. I brought a passion for developing
a different way of organizing a manufacturing business. My
vision was of a democratically controlled workplace where
all employees were owners of the company and where everyone
worked to continuously improve the processes by which the
products and services were crafted so as to delight both internal
and external customers.
At my first meeting with the former Fat City folk in Mike
Flanigan's living room, it was clear that all present wished
the new company to be employee-owned and based on shared values
of:
- making the very best bike frames through continuous
process improvement
- treating people with dignity and respect
- creating jobs within the bike industry which are secure
and viable career choices
- providing equitable compensation with particular concern
for the lowest paid workers
- providing opportunity for input into significant decision-making
- being responsible with regard to environmental issues
- giving something back to the community, and
- empowering everyone to contribute to the future of the
company.
The City of Somerville, through the Somerville Economic
Development Partnership, provided $5,000 to support a feasibility
study of the project. The money was used to purchase help
from The ICA Group in the conduct of the study. The ICA
Group is a Boston-based, non-profit organization specializing
in the development and support of worker-owned enterprises.
Gail Sokoloff of ICA, and the IF team worked together to
complete the study. The study showed that the project could
be successful and this work served as the foundation of
our first business plan.
The study was completed in early 1995. Applications were
made for financial support to the Somerville Economic Development
Partnership, and the Campaign for Human Development of the
United States Catholic Conference. The company was incorporated
in May of 1995 and began with workers’ limited money, tools
and sweat equity (our most significant investment). We set
out to build the company without having any outside investors,
i.e. only people who work at IF would own IF.
We envisioned the company as focusing on the manufacture
of high-end bicycle frames. While the founders had significant
experience in both steel and titanium, we elected to focus
our limited resources on the crafting of steel frames. We
set as our goal to make the best steel frames in the industry.
We have constantly improved every model that we make and
how we make them in pursuit of that goal.
We proposed that customers be able to specify a wide range
of colors and options and receive a precision-crafted frame
designed for them to compete with the best bikes in the
world. The first mountain frame, the Deluxe, was built in
March of 1995, five months after the departure of Fat City
and even before we had determined a name for our new company.
Women and IF
We also focused on the needs of women riders from the very
beginning, seeing women as an under-served segment of the
bicycling public. We pulled together a group of serious women
mountain bike riders as a focus group and asked them what
they wanted in a mountain bike. They told us they wanted their
bikes to be every bit as tough and competitive as bikes made
for men, that the bikes should be designed to a woman's proportions
(longer legs and shorter torso), that the bikes should be
available in smaller sizes and that they should not be pink.
We developed the Special based on this counsel and made it
as small as 10". We have also followed this advice in the
development of each of our other models, offering versions
with shorter top tubes and in smaller sizes. The shifting
sands of political correctness have meant that it is now possible
for women to ride pink bikes if they want (men too). The pink
colors we introduced for 2001 were well received by both genders.
The Name Battle
Among the harder fought battles was naming the company. Nerves
got seriously frayed before settling on Independent Fabrication.
"Independent," was important as we were a group of very independent
thinkers and doers. "Fabrication," was important to us as
we wanted to convey the care and craftsmanship with which
we build every frame. Agreement on the name was not achieved
until a friend of the company, Gary Mathis, stepped forward
with a beautiful rendition of how the name would look as a
down tube logo and how the head badge would look with the
IF Crown.
Gary contributed his significant artistic talents in crafting
our head tube IF Crown and the down tube logos. The crown
and castle are themes derived from a Revolutionary War monument
in Somerville. Gary also created our first stickers and T-shirts,
including: the notorious naked man sticker, the controversial
martini glass sticker and T-shirt, the Somerville castle and
the full dress trike which appears on stickers and T-shirts.
We knew Gary had hit a home run with our head badge design
when Erol Oran of Atlanta Pro Bikes showed up with it tattooed
on his calf.
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